London firmly occupies a spot at the top of the list of the most visited cities in Europe and is for sure the most popular destination within the United Kingdom. London is the crucial financial, cultural and sport hub of the UK. In the minds of many London is associated with the Big Ben, red double-decker buses and red phone booths, the Changing the guard at Buckingham palace, and other stereotypical images. While these are worthwhile and treasured attributes, London has much more to offer to its visitors than just the standard list of tourist attractions that includes the Tower Bridge, the Westminster Abbey, the Big Ben, and Greenwich. We offer the best selection of serviced apartments in London, including luxury London apartments. In 2012 London will once again be hosting the Summer Olympic Games, and this time is going to be the third time the capital of England hosts the Games (after 1908 and 1948). Preparations for the Games are well underway and the city is now booming with construction, planning and new architectural features. Sport is the important part of the city's culture. The ubiquitous English passion for soccer (football!) is no less famous than the aforementioned red double-decker buses, and the newly remodelled Wembley Stadium gets almost as many visitors as the Tower Bridge. London is home to five premiere league football clubs – Arsenal, Chelsea, Fulham, Tottenham Hotspur, and West Ham United. London, unfortunately, is also among the most expensive cities in the world. With a choice of serviced apartments in London saving money can get a bit easier.
